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Journal Articles
Feasibility and Efficacy of a Urologic Profession Campaign on Cryptorchidism Using Internet and Social Media
Available to PurchaseSubject Area:
Further Areas
Journal:
Urologia Internationalis
Urol Int (2017) 98 (4): 478–482.
Published Online: 03 November 2016
... the feasibility of this campaign and to quantify the efficacy of using Internet vs. social media. Materials and Methods: The strategic design of the campaign comprised a strategy meeting, creation of a landing page, and targeted advertisements on Google in the form of Adwords and on Facebook in the form...